We’ve worked in the industry for a good few years and know what works, but on the same hand the online world is constantly evolving and changing.
Customers behave and interact with websites in certain ways and we keep abreast of the latest research to ensure we are kept bang up to date. We’re fully fledged members of econsultancy.com and regularly take part in their research surveys and events.
As each project is different we always start with research – be it keyword research for search engine marketing, competitor research for creative projects or a full blown usability study on our clients’ existing websites.
Achieveing a 6% uptake rate from email in such a competitive industry is no easy task.